OB wears its personality proudly. The unofficial motto — 'Keep OB Weird' — captures the community's determination to preserve its offbeat identity even as San Diego grows and changes around it. Newport Avenue, the main commercial corridor, is a wonderfully improbable mix of surf shops, vintage and antique stores, independent restaurants, bars with live music, tie-dye shops, and neighborhood fixtures that have survived for decades. The OB Farmers Market, held every Wednesday evening on Newport Avenue, is one of San Diego's great weekly events — a celebration of local food, crafts, and community energy. Dog Beach at the northern end of OB is a beloved off-leash destination where dogs and their people arrive in droves every morning and evening. The OB Pier extends into the Pacific and provides sweeping views of the coast, and the broad sandy beach draws everyone from dawn surfers to afternoon sunbathers.